Wednesday, 30 March 2011

Logo


My secondary research has put across the importance of having a strong logo. The logo needs vibrant colour, but a vibrant colour that can be placed on any cover, no matter what the colour scheme is. Because of this I have kept the bulk of my logo white, and this is likely to stand out against most possible front cover colour choices, as they are rarely plain white.

To add a bit of depth and boldness, I have added a fairly this outline in orange around the text, to make it wouldn't get lost on the page, as well as choosing a thick font with a tight kerning.

To save on having the logo having too much width in proportion to its height I have rotated the 'the' and placed it alongside the 'B', which also gives the logo a slightly more quirky edge, appealing to the indie teenage target audience.

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