Wednesday, 30 March 2011

Key Components Of A Front Cover

I need to decide what features must be included in my Front Cover, using a mixture of Primary and Secondary research as well as my own knowledge.

Logo: As said before, must be highly visible, but not necessarily the first thing the audience see when they look at the front cover. Having the logo slightly obscured is not a problem, as long as the reader can see it, to associate the brand of "the BUZZ" with the magazine itself.

Masthead: Needs to be big and bold. It's a good idea to have it incorporate the logo, to give the logo an extra boost against the rest of the content on the page.

Focal Point imagery: This will be the first thing the reader should see when glancing at the magazine, therefore should do a good job of attracting positive attention, and where possible, intriguing the audience, making them want to find out what story the image is attached to, creating more interest in the story and the magazine.

Standard Information: Publication Date, Publication Number, Barcode (if applicable) should all be included on the front cover, most often these are put into the header or the footer of the page.

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